CEJAD Kenya held a successful sensitization meeting with the media on the goal to end plastic pollution, with a focus on the comprehensive approach that addresses the full life cycle of plastic. During this meeting CEJAD highlighted the lack of transparency from industries regarding the specific chemical ingredients used in plastic production and the need for the consumers to know the adverse effects of plastic on human health. CEJAD also, used this meeting to share information with the media on findings from a case study conducted in various areas of Nairobi indicating the high levels POPs.